POLO RALPH LAUREN / Creative Direction

The Polo Kids Spring ’23 Campaign captures the magic of a perfect spring day. Set in a tranquil countryside, it celebrates carefree play, new adventures, and the warmth of friendships. A vibrant story of independence and connection, echoing the youthful spirit of Polo.

The film for the Polo Kids Spring ’23 Campaign unfolds in three parts, each video portraying the perfect spring day of a different child. Together, they capture the essence of childhood innocence, boundless imagination, and fearless joy—creating timeless memories through carefree fun and the magic of friendship.

CREDITS
Photography
Nick Riley Bentham
Direction
Terence Connors
Cinematography
Allan Chavarria
Local Production
Moxie Production
Production
Ralph Lauren